With their first-year behind them Tyler Basu co-founder of Influence and Scale business and Podcast, humbly shares that it was not a quick process to success. In fact, it has been 10 years of adding a variety of skill sets to allow this traction in their first year. Influence and Scale works with clients to help generate consistent traffic, leads, and sales using inbound marketing.
Explore some downloadable resources, free training, and more at: influenceandscale.com/resources
Don’t miss these highlights:
- How his time with Thinkific allowed him to gain invaluable experience
- Explains the importance of having strong systems in place to ensure consistency
- Discusses the value of data-driven decisions
- The process of vetting potential clients to ensure there will be a great relationship
- Divulges the amount of research and testing that was done in-house before the launch of their online training program
About the Guest:
Tyler Basu is a Content Marketing Strategist that specializes in helping 6 and 7 figure businesses create and promote content that drives qualified traffic and leads online. After spending his early twenties working in numerous industries including financial planning and direct sales, Tyler launched his first podcast, Chatting With Champions, while working as a real estate agent in 2013. In the process of interviewing over 100 successful entrepreneurs for his podcast, he developed a passion for content creation and digital marketing. Tyler left the real estate industry in 2015 to focus exclusively on working with other entrepreneurs to create content and help build their brands online. This led to joining Thinkific, a software platform for creating and selling online courses, as their Content Marketing Manager from 2016-2019. He also created Lifestyle Business Magazine & Podcast, an online publication dedicated to helping entrepreneurs learn how to build a life and business on their own terms. In 2019, Tyler co-founded Influencer Studio, a content marketing agency that offers training, consulting, and done-for-you content marketing services to 6 and 7 figure businesses. He’s been featured in dozens of online publications and podcasts including Entrepreneur, Foundr, Influencive, Funnel Magazine, Conscious Millionaire, Nice Guys On Business, Create Your Own Life, and Publishing Profits.
About the Host:
Duff Gardner is an award-winning 7-figure marketer, startup founder and digital producer. Today, he leverages his 30+ years in a diverse range of businesses and his journey overcoming a series of out-of-the-blue panic attacks to help impact-driven entrepreneurs leverage the power of what he calls “startup thinking” to start, scale and serve in a big way. He is the host of the podcast Off My Duff – The Entrepreneur Podcast and Founder of the training company Offers that Sell. Duff holds an MSc. in Learning Sciences and Information Technology from Carnegie Mellon Silicon Valley, is a fierce advocate of LGBT+ rights and animal rescue, and lives in beautiful Victoria BC. His mantra is: “teach what you love, live from your truth”.
Website – https://duffgardner.com/
Linked in – https://www.linkedin.com/in/duffgardner/
Facebook – https://www.facebook.com/offmyduff
Instagram – https://www.instagram.com/duffgardner/
Twitter – https://twitter.com/offmyduff
Youtube – https://www.youtube.com/c/DUFFGARDNER/
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