Our guest today used her love of traveling to introduce her to the world of copywriting, which launched her into her business The Audience Converter. We are excited to have Kimberly Weitkamp share her expertise and tips on marketing. We discuss her podcast, and she divulges how each episode ends with providing an action step for people to take, implement, and move forward.
Follow this link theaudienceconverter.com/giveaway for a free guide “How to Craft the Perfect Welcome Series”
Don’t miss these highlights:
- Provides detail on her summit, focusing on four integral parts, marketing, management, mindset, and money
- Her approach to marketing is to clearly define who is your audience is, and dial into that
- Explains the importance of consistently testing and not to view the word “pivot” negatively
- In spite of resistance, she persevered following her own path to optimal productivity
- Learn what Kimberly’s biggest insight is in the world of marketing
About the Guest:
Kimberly Weitkamp believes – plain and simple- that the world could benefit from a little more happiness. Kimberly is the creator of the Audience Conversion Method, and a podcaster, marketing strategist and copywriter. Many of her clients became entrepreneurs or service providers because they were drawn to help others. While teaching English in Spain and bartending in New Zealand, Kimberly did a little soul searching to discover how she could help others the most. Through her travels and travel writing, she discovered copywriting and never looked back. She launched my business because she loved the idea that she could help people achieve their goals with the power of words. If you help people reach their ideal life, whether through coaching, courses, or some other service – she wants to help you get you in front of the right people at the right time with the right message. Kimberly uses the principles of the Audience Conversion Method to do it. There’s so much noise out there and so many people talking about “all-the-things” you need to do, it’s no wonder people didn’t want to do marketing. Kimberly takes a different approach. Kimberly believes every marketing campaign should have one question at its core, “How can I help you?”, and she wants to help you connect with the people you can best serve with a solid plan for taking people from audience to conversion and loyal fan.
About the Host:
Duff Gardner is an award-winning 7-figure marketer, startup founder and digital producer. Today, he leverages his 30+ years in a diverse range of businesses and his journey overcoming a series of out-of-the-blue panic attacks to help impact-driven entrepreneurs leverage the power of what he calls “startup thinking” to start, scale and serve in a big way. He is the host of the podcast Off My Duff – The Entrepreneur Podcast and Founder of the training company Offers that Sell. Duff holds an MSc. in Learning Sciences and Information Technology from Carnegie Mellon Silicon Valley, is a fierce advocate of LGBT+ rights and animal rescue, and lives in beautiful Victoria BC. His mantra is: “teach what you love, live from your truth”.
Website – https://duffgardner.com/
Linked in – https://www.linkedin.com/in/duffgardner/
Facebook – https://www.facebook.com/offmyduff
Instagram – https://www.instagram.com/duffgardner/
Twitter – https://twitter.com/offmyduff
Youtube – https://www.youtube.com/c/DUFFGARDNER/
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